Excelerated Performance Broadens Social Media Reach, Attends Mashable's Social Good Conference
Cranbury, NJ (August 28, 2009)
Excelerated Performance, LLC – a full-service website development and online marketing agency – attended this past summer, the Mashable Social Good Conference, a one-day educational event celebrating the finale of the Summer of Social Good charitable campaign. To further broaden their expertise in social media and its ever-growing relationship with fundraising, Excelerated Performance associates sought the opportunity to brush up on their social media etiquette and become more fundraising savvy.
Excelerated Performance's Tess Marino sat down with Tracey Udas to get her take on the event.
Tess: First impressions?
Tracey: We were not in Kansas anymore. I mean, I expected this, and have seen it before, but there was no denying that we were at a Social Media conference. Most of the attendees were probably my age (25-35ish), and there were approximately, I'd say, 10 people who were NOT on their laptops, notebooks, or tweeting from their phones throughout the entire presentation. I felt very “in my element” [laughing].
Tess: Who did you meet?
Tracey: Who didn't I meet is the better question. I didn't get to meet Pete Cashmore or Shira Lazar which is just sad.
Tess: Okay, so who did you meet?
Tracey: I met some of the contributors from Mashable and lot of other people that I am hoping we [Excelerated Performance] will connect with on future client projects. There are so many creative minds out there, and I am constantly in awe of what people are doing with social media. Plus, it was nice to hear what other professionals thought of our work with MyAutoTexPINK.com and Impact Oasis – all comments were good [laughing].
Tess: Any stand-out presentations?
Tracey: Well, Beth Kanter (@kanter) is always great to listen to, but I really enjoyed the presentation by Earth Hour (@earthhour). I thought that the video really captivated the importance of their mission and showed the power of what social media can do – the millions of people that can be reached and how they can unite through social media for a common goal. And I also really enjoyed when Adam Hirsch proposed to his girlfriend if that counts!
Tess: Any interesting tips you learned?
Tracey: Tons.
Tess: So overall, what did you think?
Tracey: The whole conference was very informational, but in a casual, friendly atmosphere. It was inspiring to know that you were sitting amongst some of the most intelligent folks in the Social Media industry like Randi [Zuckerbeg], Adam Hirsch and Shira – who I love!
Excelerated Performance provides Website development, e-commerce, Interactive Creative Design, Art Direction, and Design, Interactive Development and Production, Database Development and Integration, Content Management System Solutions (CMS), Search Engine Optimization (SEO) & Search Engine Marketing (SEM), Multimedia Development and Production, Social Media, Social Networking, Design & Development, Banner Ad Program and Revenue Generation, Photography, Photo Editing, Videos and Animation, Site Maintenance and Management, Hosting Solutions, Online Banner Advertising, Social Media Consultations, Blogging, Micro Blogging, Contests & Promotions, Discussion Boards, Forums, Interactive Online Communities, Lead Data Capture, Photo & Video Sharing, Polls & Surveys, Viral Word-of-Mouth Marketing, Banner Ad Program, Revenue Generation, Blogs, Site Maps, Google Analytics, Google AdWords, Media Buying, Account Planning, Interactive Brand Positioning, Online Advertising, Banner Ad programs, Print Collateral, Print Design, Brochures, Packaging, Logo Design, Displays, Trade Show Graphics, Direct Mailing, Broadcast Media, Copywriting, Copy Editing, Videography, Inbound Marketing Strategies, Outbound Marketing Strategies, Competitive Market Analysis, Market Research, Brand Naming, Brand Positioning, Advertising Promotions, Market Collateral, Trade Show Graphics, Public Relations, Community Communications, Corporate Communications, Internal Communications, Employee Communications, Media Relations, Publicity Support, Strategic Planning, Consulting, Bylined Article and Case Study Development and Placement, News Releases, Press Kit Preparation, Distribution, Follow Up, Tradeshow and Special Event Media Relations Support, Key Message, Positioning and Background Material Development, Speakers Bureau Research and Placement, and Media Training.
